Cars.com and Salesforce are testing DealerCloud, the companies’ new customer relationship management system, at California’s Del Grande Dealer Group ahead of a wider release. +

Cars.com’s AI-powered inventory video solution was designed to give dealers end-to-end insights on each customer’s journey from ad exposure to vehicle purchase. +

A new Cars.com survey of U.S. car shoppers finds 44% are already using AI-powered search tools built into online marketplaces and 97% believe AI will affect their vehicle selection. +

Cars.com announced the launch of Carson, a new, AI-powered search tool that allows consumers to submit conversational queries and already boasts a 30% higher conversion rate. +